Media doesn't get the $1000 product
I don't understand the $1000 issue ! previous iPhones such as the 7+ 256Gb were already beyond $1000, I paid mine 1200 euros ! So please stop the $1000 schock !
the samsung galary note 8 has similar pricing so that is pure media buzz.
Many customers will go into an apple store to get an iPhone 8 and pay the extra money to get the X.
That actually is a clever strategy.
I would definitely not worry about apple iPhone selling figures : with a range starting from 419 euros to 1300 euros they can get anybody !!!
My 2 cents