Because of crap management thats' why.
Unfortunately corporate capture is not restricted to the US and a few years ago what is ostensibly a consumers charity designed to educate and inform and lobby for consumers was being run apparently by its subsidiary commercial off-spring Which? Ltd and its businessmen who apart from originating some very expensive expansion ideas of a commercial nature decided that four of the top executives should share in an LTIP which eventualy paid out an additional £2.24m to them.
The chairman of Which? ltd at the time was multi-millionaire Mike Clasper of P&G, BAA, HMRC, and now Coats. You may wonder who co-opted him, and the two folk from HMRC, the two from Unilever, the Barclays banker, etc. I have always worried that business folk may not view a consumer fronting charity in the same way as most folk.
The expansions - a consumer organ in India - shutdown after losing nearly £13m , a mortgage service which after seven years is meant to be reaching profitability but has required £22.5m of support and this despite having taken over £10m income from mortgage providers and referral fees. The refurishment of the HQ in central London with the addition odf another storey and a roof garden has also not gone down well with the few members who are aware of it - but then at only £16m it is a snip.
The new Council of the Consumers' Association have been handed a problem but they have been in place a couuple of years so they have handled it very badly. Apparently one subscriber at least is severely handicapped and has been using his Which address for two decades sorting out helpers and all manner of things and has written very angrily as for him it takes great effort to use the computer.
Council's problem may be the entrenched senior management I think who certainly should have flagged this up for immediate preparatory action if GDPR was a future problem 20 months ago.