Re: Makes your head spin
Which is just a specialized version of their search engine that displays a small snippet of the news and directs the reader to the original page if he wants to read the full thing.
And, might I add, a specialized version that doesn't display adds.
No matter. Google has already proved that they can play hardball. The publishers that want to work with Google, from countries that allow them to waive any fees to have their content indexed, will continue to receive traffic from Google; the ones that either don't want to allow Google to use snippets from their news stories without a fee, or that are from countries that don't allow them to do so, won't, and thus will be at a huge disadvantage.
Unless the EU can make a news aggregator as popular as Google, with the added handicap that this news aggregator will have to pay to provide the snippets, this plan doesn't have a prayer of a chance of working.