Re: I can see the value in certification
Doug suggested, "...what stops a company from making the cheapest Lightning cable possible and selling it on eBay falsely claiming it is Apple certified? The chip is a technical way of preventing companies from lying about certification."
No it doesn't. Due to timing on a month by month time scale.
The Chinese companies and eBay sellers still do all exactly that, by using fake chips embedded in their "Lightning" cables. It's not until several months later that Apple rolls the code, thus revealing the fraud. This is after MONTHS of that batch of the fake cables working fine.
Then, with only Apple's greatest concern for their customers LOL, and certainly not as a money grab ROTFL, the new iPhone software gleefully stops accepting charging current from the fake cable. Thus forcing their customers to run out and buy a cable from the nearest supplier.
The Axis of Time reveals that Apple's explanations are a cover story, and that they are just being greedy. Their concept of embedding DRM in the Lightning charging cables has probably earned them about an extra billion dollars.
The Axis of Time is very revealing, almost a forensic tool. It's my very favorite axis.