Get a grip.
Hoover? Sellotape? Names pass into the common vernacular and no effort by idiotic lawyers will stop it. It's a great advert for their product any way.
Customer: I need to photoshop some images, what should I buy?
PC Store Clerk: Durr....what's a computer?
Customer: Oh, look, that box says "Photoshop", I guess I can use that to photoshop.
PC Store Clerk: Software...is that a pullover?
Customer: I will definitely purchase this "Photoshop" product so I can learn to photoshop and wow my friends with my now photoshopping skills!
PC Store Clerk: What is a "friend"?