Who cares?
If you dug even a fingernail deep into the reviews before rushing off to buy one, you would have seen that (1) the Fire runs a branch off of Android 2.1- Amazon's own branch of the code- it is not an "Android" device, although apps that run on Android 2.1 would be compatible if Amazon decides to let those apps into their store, and most importantly (2) Amazon's app store is much smaller than Google's and more restrictive.
Also- the things you failed to mention: (1) the Fire is cheaper than an Android tablet, (2) if you are an Amazon Prime member, you can unlimited, commercial-free, instant streaming of movies, (3) it has games like Angry Birds, etc., (4) it can be used as a color e-reader for Amazon books, (5) Kindle has a new e-book format that will work on the Fire that will support more immersive ebooks, and (6) you mentioned that the Fire uses Amazon cloud services, but you fail to mention that this can mean nearly unlimited storage of music, etc.
It really makes me upset to see such an unintelligent editorial on the register. It really looks to be paid for by Google, and it is blatantly pointing out only well-known holes in the Kindle Fire vs. all of the strongpoints. I'm glad to say that my family bought a Fire, and we have a Kindle 3 also that we are both quite happy with.
Biting the hand that feeds IT
