* Posts by Sam Mignano

1 publicly visible post • joined 6 Jun 2007

BBC shows Olympic logo the door

Sam Mignano

2012 logo - what do you see

OK so I couldn’t help but join in - and Freud would have a field day with me no doubt - but when I saw the new 2012 logo - this is what I saw. (sorry *grin*) http://www.beyondmetrix.com/olympics2012.gif

(may not be suitable for work/prudes/those with a sense of humour bypass)

Was thinking of getting some T-shirts printed hahaha

Cant believe ANYONE signed the official logo off - its more like the emperors new clothes. And as for the flashing images at launch - how embarrassing that this is the "best of British".

Personally I love the logo of the British Olympic Association http://www.olympics.org.uk/home2.aspx Its stylish and relevant and scales well in varied situations ( the sign of a good logo I always thought). In comparison, the 2012 logo when scaled down alongside looks even more crap and non descript than it did before.

Samantha Mignano

(cross posted to UK marketing - apologies if you get it twice - or don’t "get" it at all) ;-)

Beyond Metrix Ltd

www.beyondmetrix.com