it's all about the software
It's not IPtv or tv-on-demand that is 'the end of tv as we know it'. It is 'tv as we know it' that is 'the end of tv as we know it'.
The orignal BBC-only service was obliged to give a variety of programming, to a minimum standard. Then came ITV, with regional obligations and local programming. Even adding BBC2 and ch.4 wasn't a problem: they produced good, varied, programming
Now we have a multiplicity of satellite channels - which are either endless repeats of programmes from before satellite multiplicity (The good life, To the manor born, Fools and sodding horses) or are endlessly and minutely repetitive (escape to the sun in the country cooking kitchen) - and then endlessly repeated.
For glod's sake, further opportunities to view drivel doesn't stop it being drivel. We have enough distribution channels already - arguably far too many. What we don't have is anything remotely worth distributing on those channels.
I'm going to buy a season ticket for live theatre. And renew my library ticket. and then take the dogs for a long walk and check the local wildlife.
Paris. 'cos she is not only who the programmes are aimed at, but who they are about!