Not sure what the point is
I suppose I don't want toothpaste that contains polonium or sand, and it would be quite nice if my pills contained medicine. I buy both from a chemist who is supposedly reputable (at least they were in the early 20th century. I'm guessing they would be the ones buying a reader and doing spot-checks at point of sale to validate the security of their supply chain. Wouldn't they? It doesn't sound like I can. Will they?
But for handbags, shoes, and other fashion goods, then why bother? Have you seen the garbage that the big label firms fill the shops with? There is a 50% chance that knock-offs will last longer.
Passports, driving licences, now there is a thing. But we already have contactless technologies a-plenty for embedding things in them. it doesn't need to be vanishingly thing and need a physical contact. The data - whatever it is - can't be related to the method of connection, surely?
But what do I know? Quite recently some startup started making mag-swipe credit card readers for iphones, and I thought "Meh. No-one uses mag swipe now we have chip-n-pin" but they seem to be forging a market for dodgy technology just because of advertising and the ill-educated market place. Maybe this will be the same?