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ESA bigwigs: Euro Moon efforts are going the way they 'should' – which is to say not by 2024

Zolko Silver badge

"The best I can come up with is prodding for how they feel about the amount of resources that humanity spend on consumer entertainment."

I do that with banks: if you'd take 10% of the profit that banks make a year, you'd finance an Apollo program each year. Because people have a tendency to like their iToy, but everybody hates banks.

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