Reply to post: Not even parity

Lights, camera, camera, camera, action: iPhone, iPad, Watch, chip biz in new iPhone, iPad, Watch, chip shocker

dca1

Not even parity

The US price excludes Sales Tax, the UK price includes VAT at 20% which makes it £833 before tax, which makes it $1,029 at todays rates. Granted nowhere in the states has sales tax at 20% so it will always be cheaper there but the bump in price is down to the UK Treasury and not down to Apple.. unfortunately for the narrative of this story.

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