Liar, liar, pants on fire!
This is from Amazon's Washington Post: "The problem, according to Google, is that users want privacy but 'publishers' economic viability' (how they make money) is dependent on tracking users in a way that is similar to assigning them a web-wide global identity."
LIAR! Not too long ago there were ads that were quite successful without tracking you. This model was quite successful when the world wide web went from luxury to necessity. If it worked once, it can work again. Why do advertisers keep forgetting their own internet history? Do not forget that Jeff Bezos owns both Amazon and the Washington Post. You better believe that they are in cahoots when it comes to taking away your privacy.