The Irony Of It All...
Anyone here remember Quark Xpress?
Once desktop publishing really took off, they were charging $695 for their publishing software. In 1980 / 1990 dollars.
They were arrogant, dismissive, expensive.
Along comes two-trick pony Adobe (PS, IL) with Creative Suite + InDesign, and customers abandoned Quark in droves.
Along the way, publishing as an atomic endeavour died out and killed the Quark Publishing System.
Every dog has its day.