That's why it's important to break up the big players. Disney or AT&T should not be able to undercut NetFlix because they have other revenue. Their video streaming service should have to support itself. It is also important to not allow the broken up companies to outsource call centre, programming, network admin, or other work that can be done remotely. Otherwise, we'll all be out of work. Governments need to force Corporations to bring those jobs back. If Corporations are making the bulk or even a significant portion of their income from a particular country/state then they should have to do the work and pay the workers there. Otherwise they are just stripping wealth.