Re: "Remove the few rich guys and Farcebook will lose most of its income"
"Do you believe rich people buy a house, car or a boat because they've seen it on Facebook?"
Maybe not houses and cars but the advertisers presumably believe that they'll respond to adverts and as rich people buy more stuff in general and more expensive brands that's why they'll pay to advertise at them. Whether the ads justify the money spent is another matter but remember Facebook is part of the advertising industry and the advertising industry doesn't sell houses, cars and boats. It doesn't sell phones or trainers. It doesn't sell soap powder. It sells advertising. Only advertising. And all it has to do is to persuade advertisers to buy advertising. What people buy because they see it on Facebook is irrelevant.