Re: Looks like Boeing won.
Err no, the market for jumbo and super-jumbo jets has been disappearing for some years now, because of technological advances and cost/benefits of operating fleets of smaller aircraft. For evidence of this I suggest taking a look at Quatas, an airline practically built on long-haul and who once-upon-a-time operated a fleet of 747's.
Boeing will survive because the US government is more protectionist than the EU.