Rural not urban
The author probably meant rural. In the not too distant past there were more cows in Vermont than people.
On another note it took more than a week for our local rag, the Burlington Free Press, to give this story a quick line. For another take with a different slant look at the version on vtdigger.org.
We live in Burlington so are blessed with good cell coverage and free Wi-Fi downtown courtesy of our own local ISP. (There's another story for another day.) However I was recently in Craftsbury at a popular ski resort with zip, nada coverage. I used to live in Dover where the local politician quoted in the vtdigger article resides. It also hosts a large ski resort, but a narrow valley between high hills and mountains probably has many blind spots.