Re: Once bitten, twice shy
I wouldn't go that far. Some things Apple are ncie. I even expect to pay a bit - that's a bit - more for premium case contruction etc. I'd buy an iMac for instance, or an Apple Watch should it hit my fancy and if the price were OK. I did buy a Wacth as a present for someone this Christmas season. I bought my brother their least expensive phone recently.
It's just that if you add any options, the prices are ridiculous. They gouge. They've gotten very gougy. Way too gougy. I think it works against them.
If they could control themselves and price more reasonablely, I think they make more sales. How many new Mac minis will they sell now that the entry price is raised three hundred dollars or more? Are they pricing themselves out of their own markets? I guess we'll see!