Reply to post: A/B testing

You're alone in a room with the Windows 10 out-of-the-box apps. What do you do?

Buzzword

A/B testing

I propose two streams. In the A-stream, you create fancy new apps with all the latest bling. Calc.exe does blockchain, notepad.exe becomes notepad.js, Paint uses AI to predict what you want to draw, etc. In the B-stream, you leave everything exactly as it is. Randomly assign users to A/B, and after a few months see which is more popular.

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