If G-Aphabet-etc. keeps doing this kind of shit, how long until European regulators start treating it as a criminal racket? It would make lots of sense. And, even if that's not the case, G 'absorbing' the fines will surely promote changes in the law to raise the fines -to stratospheric levels- for repeat offenders.
They may get away with it for a while, but in the end the future doesn't look too rosy for G.