little bits of applications shown in context of other apps. I can see why it sounds enticing, but let's see how long before it fails in one of two ways:
- either it's an even-more-walled garden that G sells like ad space to "trusted" parties, so miraculously, my BongCineMaster ticket app won't integrate because G only likes (i.e. is paid by) GaaFlixDeluxe for movie tickets
- it's some sort of self-registration-by-app thing, and we get a cute new vector for ads and malware.