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While it's a good idea, I can't see it getting traction for a long time.

*lots of rebranded Chinese tat won't use it

*Philips et al might look into it as a "social responsibility" play but will drop it because

**it's hard

**Nerd is needed to implement it

***X and Y don't use it, why should we.

I have a lot (100+) IoT devices in my home. Where I can't run custom firmware on them I run them in isolated networks.

For one which "had to phone phone" I did a MITM "attack" and feed it back 303 and black-hole it. It's happy :)

Options? When thin margins are pushed, there are very few options...