Reply to post: Know what you are

Microsoft still longs to be a 'lifestyle' brand, but the cupboard looks bare

JohnFen Silver badge

Know what you are

"Microsoft risks becoming a Wang or a Computer Associates – a B2B brand miles from the bleeding edge."

This made me remember what a wise man once told me: "Know what you are, and be that to the best of your ability." Microsoft is, and has been, primarily a B2B brand for a long, long time now. It's what they are. They should just be that and leave the rest of us alone.

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