"She hinted that giving end users a choice in the OBE [out-of-the-box experience] and allowing operators to provide choices might also be effective." - so...how have Apple been able to keep on doing this on OSX (after Microsoft Windows decision with IE) and with iOS (Safari is the only browser preinstalled and there is NO other App store option).
no-one is forced to buy Android phone. Its not a monopoly - there are other cheap, non android phones. there were even cheap Microsoft phones (but people didn't buy those, they preferred Android).
This decision is out of touch with consumers. it feels very pro for certain other businesses though