So what is Canonical actually going to do with them to benefit people who gave them?
You don't think it's valuable to know what users are installing the s/w on?
Prioritise more popular hardware configurations
Approach large OEMs with info that a large number of purchasers of their kit are putting ubuntu on it, maybe they'd like to have a pre-install option (long shot, I know).
O.S. vendors were trying to get this sort of feedback from users for decades, and often had a 'System Test' utility to gather info to be run asa one-off - most users don't know as people usually skip the intro screens or lack the confidence.