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Meet the open sorcerers who have vowed to make Facebook history

Doctor Syntax Silver badge

The problem with this scheme is that so many users will go for the cheapest ISP and then "free" services such as FB which cash in by selling the users. If a bunch of ISPs stepped up and offered services with similar levels of traffic to FB etc their costs would go up and hence their prices unless they also sold their users. They wouldn't attract custom away from cheap ISP and "free" social network combination.

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