Reply to post: Data collection on voters

We need to talk, Brit Parliamentary committee tells Mark Zuckerberg

MonkeyCee

Data collection on voters

While I can see why people are disconcerted about FB et al collecting data on you, and then making predictions about your voting habits, I can't quite buy the moral outrage from the politicians.

The data dumps from the DNC and RNC both contain data that shows that *both* parties have collected quite a large (and from all accounts, quite accurate) dataset on potential voters, mainly focused on what issues are important to them. These have clearly been in existence for a few years, and have obviously been used in campaigns.

Now, it's not tied to direct advertising, but the notion that CA/SEC (or whatever they rebrand themselves as) is doing anything that political parties don't already do is just wrong.

Now, the politicians may want to say "only we are allowed to do detailed psychological profiling to determine how best to get elected" but then it might be obvious what their issue is.

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