Familar pattern
Big company buys in innovative thingy.
Development stutters. Sometimes later versions worse or unchanged (Paint Shop Pro, Visio, Skype, Pebble, Mobi-reader, Glen-Dimplex buying Roberts etc, Harvard then Argos with Bush/Murphy, Flarion bought by Qualcomm)
Big company loses interest and kills it.
Biting the hand that feeds IT
