Reply to post: Re: android envy

Shazam! Apple chucks £300m at Brit what's-that-song app – report

tony72

Re: android envy

Siri/Alexa whatever voice assistant you choose simply passes the request to shazam and waits for the response, so either way this kind of integration is not something you would need to buy the company for.

Except that you don't get the associated data about, for example, what the customer ultimately buys from their Shazams, or where they buy it from, or how they respond to choices presented to them during the process. Remember, in this day and age, it's all about hoovering up all that lovely behavioural data people leave behind.

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