Re: 'Surveillance capitalism, that’s on us'
Yes, this is one of the pernicious effects of the massive spying that too many people are OK with -- it means that if you don't want to be spied on, you have to go to extreme efforts to avoid it. And even then, you'll fail, mostly because the people you know are agreeing to being spied on anyway, and that sucks you into the whole scheme.
Pervasive surveillance means that you have to treat literally every device that can communicate outside your home, and every person you know, as a threat. That can't be good for society.