Unshackled for years
I unshackled myself just over six years ago (after lacklustre upgrade offers from Orange, then O2) and have never looked back. Never paid more than about £150 for a phone, or £10 a month for more minutes and data than I can use. I know a few people still on contracts, but I guess if you must have the latest £900 iShiny it's either that or BrightHouse. Not much to choose between the two, essentially. The idea of spending out more than the leccy bill just to be able to show off seems frankly obscene.