Oh dear, that'll cause some mental trauma...
This doesn't apply to all, but it certainly applies to some.
Some people seek to have some small island of Utter Perfection™ in their otherwise tumultuous lives. In buying a Break-The-Bank High End $1000-price class mobile phone, they may be assuming that it'll provide that tranquil island of Utter Perfection™. It can cause them significant mental trauma when their Reassuringly-Expensive™ gadget significantly misbehaves.
Sympathies to those so afflicted.