Re: Just like Apple
Absolutely correct. Those are the people who don't realise that it is costing them over £1200 for the duration of the contract, they see other people with them and think they should be entitled to one too. My wife worked in a Jobcentre a couple of years ago and reckons at least one in three people that came in looking for employment had an iPhone.
Few people pay cash for these. If they were not available on contract, or able to pay with a credit card, it would make a huge difference to Apple's bottom line.