Personalisation
Where 98% of what you get offered is mindless dross that some hapless marketing halfwit has decided viewers of the genre you have just watched, ate simply gagging to see. The other 2% is stuff you have already seen (for better or worse)
Then there is "trending". Can someone PLEASE explain why the meanderings of sheep should be of any interest to me?
The final insult is being offered what viewers of what I have just watched, watched next. Why should I give a fucking toss?
Just like all the other behavioural / targeted marketing: pathetic, irritating and alienating
Biting the hand that feeds IT
