Reply to post: Re: This is actually the customer-data-is-also-a-product-we-can-sell business model.

Rejecting Sonos' private data slurp basically bricks bloke's boombox

CrazyOldCatMan Silver badge

Re: This is actually the customer-data-is-also-a-product-we-can-sell business model.

I suspect that they have come to realise that the long-term costs at their end are higher than expected (those golf buggies for the CEO don't come cheap y'know) and the cost of the hardware hasn't paid for the cost of the service.

Either that, or someone in Marketing is getting greedy and seeing large bonus signs for raising corporate cashflow..

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