Reply to post: Re: Flat surface sales

2019: The year that Microsoft quits Surface hardware

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Re: Flat surface sales

Apple has always primarily been a hardware company. Microsoft hasn't, and doesn't really want to be. With the exception of the Xbox, they generally create hardware in order to showcase a certain software platform they want to sell, then abandon the hardware once either others have taken up the platform, or it becomes obvious others won't. They have a short-term mentality when it comes to hardware.

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