Re: Please Stop
"You are hardware manufacturers, you will fail hard at producing software people want to use."
My company car, 2 or 3 cars back, had a special connector which, in conjunction with the line-in 3.5mm jack and a special cable (supplied) allowed me to control some version of iPod from the steering wheel controls. Except it didn't work with the just released newer iPod. Not being an Apple user, I just used the Line-in with a portable CD player that played MP3 files. Current car just has a USB port so pendrive media can be played and controlled from the steering wheel controls. At least that ought to be a bit more future proof than a propriety connector.