Love the PR corporate'eez...
Written by a wanker who has self-entitlement issues regarding people's data, but who also shirks any responsibility. So what was this outfit doing with this data? Feeding it into some election deepmind to manipulate the population once again, but then leaving the data fully exposed later anyway?
http://www.independent.co.uk/news/world/americas/us-politics/us-leak-data-americans-personal-information-deep-root-analytics-republican-national-committee-a7798251.html