better title - company with product looking for a market desperate to get recognition
storage startups have it tough right now, not really providing much in the way of differentiation that would allow them to hit escape velocity, continual lower prices of flash disk, and a glut of storage product offerings existing from software defined, to purpose built appliances, and a buying class that simply has too many choices from the existing vendors to risk much of anything with a startup all contributing to the end of the road for many of them.
If you are coming to the market with a box, you should just stop wasting everyones time now. The worlds moving on. Still a lot of walking dead out there, some not even really walking, just kind of laying there. None of these companies will exist in 3 years:
Tegile: ZFS in a box was never a thing
Tintri: IPO as a down round, yeah good luck with that
Datrium: if EMC couldn't make Flash/Thunder work, why do you think you can?
Coho: firing all your staff is the true path to riches
E8: EMC couldn't sell DSSD, you cant either and speed without control is a race to the bottom in cost
Infinidat: only so much legacy XIV you can take out before the well runs dry, IBM's done writing checks
Violin: bk and your IP sold for what 1.2M? just stop.