"phones these days seem to follow the fashion pricing model"
It's not just the fashion pricing model, it's the whole haute couture shtick.
Fashion: expensive, impractical and largely unnecessary items, which will be used once and then discarded, bought by people with too much money who worry about what other, similar, people think of them.
Latest high-spec phones...remarkably similar
Sensible people look for the Marks and Sparks equivalent of a phone - but avoid the Poundland stuff!