Reply to post: 72h and counting

BA's 'global IT system failure' was due to 'power surge'

Tom Paine

72h and counting

It's Monday lunchtime and it's looking like the PR disaster has greatly exacerbated how memorable this will be in years to come when people come to book flights. This is what they should have been googling three days ago:

Grauniad: "Saving your reputation when a PR scandal hits"

https://www.theguardian.com/small-business-network/2015/oct/23/save-reputation-pr-scandal-media-brand

Torygraph: "Six tips to help you manage a public relations disaster"

http://www.telegraph.co.uk/connect/small-business/how-to-manage-a-public-relations-disaster/

Forbes: "10 Tips For Reputation And Crisis Management In The Digital World"

https://www.forbes.com/sites/ekaterinawalter/2013/11/12/10-tips-for-reputation-and-crisis-management-in-the-digital-world/#bc0de87c0c68

Listening to endless voxpops from very pissed off BA pax, those articles make very interesting reading. BA seems to have confused the "Do" and "Don't" lists...

They're now saying the famous power failure was for a few seconds; agree with above commentards saying that's suggestive of some sort of data replication ./ inconsistency issue. Still hungry for the gory details though... come on, someone in the know, post here as AC (from a personal device obvs)

POST COMMENT House rules

Not a member of The Register? Create a new account here.

  • Enter your comment

  • Add an icon

Anonymous cowards cannot choose their icon