"despair when people feel the need to sling multi-million dollar lawsuits every time they feel slightly put out."
Other reasons to do so besides *KA-CHING*:
>Said publicity alerts more people to the problem, so more people less likely to fall in same trap or sue if they're in the same situation, and company is more likely to settle quickly to make bad publicity go away.
> Company is likely to offer to counter-offer that more in line with what he really wants.
>Because he's fucking pissed, and this is the version of two fingers up that the company understands and respects..