Reply to post: Re: Correlation is not causation

As you stare at the dead British Airways website, remember the hundreds of tech staff it laid off

bazza Silver badge

Re: Correlation is not causation

People being axed does not mean this would be avoided. That's speculation, at best. Good effort at making a news story without any information to go on, though.

You're right of course, but if one were a betting man... If it's some mega hardware fail, I'd like to see that being fixed from afar.

Sorry situation for BA, though I've no tears to shed for them. They have a terrible business model where they're trying to emulate low cost carriers (LCC's) such as Ryanair while having the much higher cost structure of a legacy. They've made some efforts at bringing that down, but it's a shit strategy that eventually leads to bargain basement prices instead of quality product. One day, I predict they'll die a miserable death in the form of a takeover by Ryanair or other LCC after failing to pivot the business.

Yep, quality will sell, but only if someone offers it. Unfortunately the market for a quality product is much smaller than the market for a cheap, low cost market, so guess which market everyone bundles in for.

It takes a small, niche player who doesn't fundamentally care about growth, market share, or being taken over, but is quite prepared to offer a slightly more expensive product and make a modest profit reliably over a very long period of time.

Such an outfit isn't going to be owned by shareholders...

The only way that a minimum quality can be guaranteed is multinational government intervention on matters such as passenger space, etc, to set a lower limit on how bad things can get.

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