Reply to post: Re: Well...

BMW chief: Big auto will stay in the driving seat with autonomous cars

Broooooose

Re: Well...

Not the best analogy, but I see your point. I think the nuts and bolt of the article is that it will be harder for tech companies to build great cars, that it will be for auto companies to build great tech into already super cars. Now, that's not going to stop new entrants, but I don't see the bigger players dying away, as your analogy would suggest. I think there may be opportunities for these tech companies in specific verticals, geographies and use cases, which in turn, may very well translate back into very day consumer purchases once they get their heads round building vehicles and not writing code. Least not forget we already have Tesla doing quite well, but it's actually taken them quite a long time to get these. So new entry wont be easy. However, who's to say a tech giant wont buy a car company and integrate their solution? Gets them over a few hurdles ...

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