Reply to post: Re: Disaster Waiting to Happen

Spammy Google Home spouts audio ads without warning – now throw yours in the trash

GruntyMcPugh Silver badge

Re: Disaster Waiting to Happen

"From the article, it sound like the ads aren't interest-based yet"

My fear here is that adverts will be tailored, and they can be broadcast not only depending on who is in the room, but on who isn't, so the Google AI can advertise products to children when the parents aren't present, for instant, so they capitalise on 'pester power' marketing, parents get ambushed by requests for products, instead of being prepared and setting kids expectations. A targeted AI driven ad campaign could be a protracted affair peaking around the time of the child's birthday, for instance.

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