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Ad men hope blocking has stalled as sites guilt users into switching off

Dwarf

If I hit an anti-adblocker site, I just close the site and go elsewhere, there is plenty of content out there and as the consumer I can decide where I go to consume the content I want.

Those sites that give the sob story - well look more closely at how you treat your customers and if you change, then I might too. However until that time, the ad-blocker stays firmly on on every machine I touch.

Its funny how happy people are when you show them what an adblocker does. I think that the current market penetration of ad blockers is only limited by people not knowing enough about them. Perhaps we need better education of ordinary users so that they can make their own choice - a bit like the browser choices from years gone by.

We could even do this with some adverts as only those who don't have ad blockers will see them - a win for everyone !!

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