Standardisation
I am seeing a pressure to stop doing specific upgrades or bespoke work to improve things. We go for bigger, homogenised solutions and have to lock step with everyone else. There's less chance of doing something a little better than your competitor or to get that great new idea working when we have to sail along in a standardised raindrop size in the cloud. I am certainly finding this out a a web person. Things start looking the same and working he same ad, while that gives a nice, universal user experience, it also blands everything to a pabulum.