Re: Fake news
You know, if you're going to a provide a link to back up your claim it might be a good idea to click around the page you're linking to a bit first?
"Cheapest deal on there is Home Xtra"
If you choose Light instead of Medium there are no less than 6 deals which are cheaper than Home Xtra, some of which are vastly better value than similar speed/usage cap offerings from BT by the way.
At the top end of the scale under Heavy, some of their deals offer equivalent speeds (or even slightly better) to Virgin Media cable for the same or less.