Reply to post: Boutique markets are only so big

Why I just bought a MacBook Air instead of the new Pro

ecofeco Silver badge

Boutique markets are only so big

Apple has made the mistake so many manufacturers make when aspiring to the upscale market: that market is only so big and it's great while it lasts, but it is still a finite market, is very fickle and demands bleeding edge coolness and you must remember all three of these things or you will get dismisses seemingly out of nowhere.

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