Re: Hailing a self driving car?
If business sense says they can make up the difference with more customers, then they'll do it. Especially if someone else tries the idea and starts stealing their customers. Econ 101 says you need to find the optimal balance between quantity (number of customers) and quality (fare per customer).
BTW, I believe I know a guy named Elvis who owns a pig farm and a trebuchet. He also owns cows that he lets out in the morning and yet manage to return on their own later. His overweight wife also happens to do alto at an opera house. And I know a character (drawn by the late Steve Dillon) who was SO cold-hearted he froze Hell when he got sent there.